Here on Earth we see exactly the same features of the moon’s surface because the moon spins once around its axis.It spins in the same amount of time it needs to orbit the Earth,which is about 27.32 days.
The Earth has its own magnetic field , it acts like there is huge bar magnet buried inside,but this bar magnet is not on the earth rotational axis it is shifted by some angle.The south of the bar magnet is on the magnetic north and the south polarity is on the magnetic north(image).As opposite polarities attract the magnetic needle (north) is attracted to the south polarity in the magnetic north.That’s why the needle always points north.If you want to know “why earth has magnetic field?”go to letter E.